Best Life Insurance Policies in the USA (2025)
Whether you’re looking for term, whole, or no-medical-exam policies, here are the top picks based on expert reviews and customer satisfaction:
1. Haven Term Life Insurance (by MassMutual)
🔹 Type: Term Life (Up to 30 years)
Best For: Easy online process, younger applicants
Up to $3 million coverage
No medical exam for healthy applicants under 59
Fully online application
Backed by MassMutual’s A++ financial strength
Affordable premiums
2. Northwestern Mutual Whole Life Policy
🔹 Type: Whole Life
Best For: Lifetime coverage + cash value
Guaranteed coverage and cash value accumulation
Dividends paid annually (not guaranteed but consistent)
Customizable riders (disability, critical illness)
A++ financial rating by AM Best
3. State Farm Select Term Life
🔹 Type: Term Life
Best For: Affordable short-to-medium term coverage
Term lengths: 10, 20, or 30 years
Coverage starts from $100,000
Option to convert to permanent coverage
Strong reputation for customer service
4. New York Life Custom Whole Life Policy
🔹 Type: Whole Life
Best For: Legacy planning and wealth transfer
Guaranteed death benefit and cash value
Optional riders (long-term care, chronic illness)
Personalized service through licensed agents
Strong dividend performance over decades
5. Ethos Life (No Medical Exam Policy)
🔹 Type: Term Life (No-Exam)
Best For: Instant approval with no medicals
Coverage from $20,000 to $2 million
100% online — approval in minutes
No agents, no paperwork
Backed by major insurers like Legal & General
✅ How to Choose the Best Life Insurance Policy:
Factor | What to Look For |
---|---|
Your age | Younger = lower premiums |
Coverage need | Income replacement, debts, dependents |
Policy type | Term (temporary), Whole/Universal (lifetime + cash value) |
Riders | Disability waiver, accidental death, critical illness |
Budget | Compare premiums and benefits |
1. What is the difference between term and whole life insurance?
Term life insurance provides coverage for a specific period (10–30 years) and is usually cheaper. Whole life insurance lasts your entire life and builds cash value over time.
2. Do I need a medical exam to get life insurance in the USA?
Not always. Some insurers like Haven Life and Ethos offer no-exam life insurance for healthy applicants, while traditional policies may require a medical check-up.
3. Which life insurance is best for young adults?
For affordability and ease, term life insurance (like Haven Term or Ethos) is ideal for young adults. It offers high coverage at a low premium.
4. Can I get life insurance if I have a pre-existing health condition?
Yes, but your options may be limited and premiums higher. Some companies specialize in high-risk life insurance, or offer guaranteed issue policies with no medical questions.
5. How much life insurance coverage do I need?
A common rule is 10–15 times your annual income. You should also consider debts, mortgage, children’s education, and other future financial needs.